The Psychology Behind Viral Social Media Accounts

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The Psychology Behind Viral Social Media Accounts

Psychological Triggers


Viral accounts often leverage these psychological principles:



  • Social Proof: People follow what others follow

  • Emotional Resonance: Content that triggers strong emotions

  • Novelty Seeking: Humans are wired for new experiences



Practical Applications


How to apply this when buying accounts:



  1. Look for accounts with strong emotional hooks

  2. Analyze comment sentiment

  3. Evaluate shareability of content